Mention reading groups to most people, and they expect middle age, middle class and middle brow.
How wrong!
Reading groups are a growing force in publishing, and some big name authors owe their success to word-of-mouth recommendation through book groups. For instance:
Number One Ladies Detective Agency
Captain Corelli's Mandolin
Devine Sisters of the YaYa Sisterhood
The Kite Runner
These were all small-time debut novels until discovered by reading groups.

Following the success of these books, publish...
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