Positive comments from famous writers or newspaper book reviewers are craved by every new novelist. It is a widely held belief that if Celebrity Writer A or Newspaper Writer B liked it then the book will sell well. But will it?
Anthony Horowitz has written a super piece in the Guardian on 'Who's Helping Who In the Cover Blurb Game'. 
http://www.guardian.co.uk/books/booksblog/2012/may/11/cover-blurb-book-recommendation 
He asks whether readers pay any attention to what is clearly a back scratchin...
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