Posted by Yvonne Barlow on Monday, August 14, 2017,

A guest blog from Hookline Books author, Bryony Doran - www.bryonydoran.com
I give the impression of being a very
busy person all of the time so to admit to reading during the day is a bit
difficult for me. I am self-employed, wear many hats and work from home all day
and every day or so it would appear except I have a little blissful window in
the late afternoon just as my energy levels are taking a dip, miraculously my cat,
Nell, appears and demands my attention. I make a cup of tea and go a...
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A better prize than money
Posted by Yvonne Barlow on Thursday, July 2, 2015,
It sounded like a good idea at the time. A promotion offering the chance to win your name in a future novel if you signed up to our newsletter. Well, it worked - the name Chris Rose will appear in a Hookline novel, probably in 2016. Both
Terms and
The Secret Mother are too far along in the editorial process to have name changes, but...watch this space!
Of course, we are aware that this is not exactly fair to our current newsletter subscribers, so another competition is lined up so that current...
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All the fun of the book fair
Posted by Yvonne Barlow on Thursday, April 9, 2015,
The London Book Fair begins next week - a trade fair devoted to books. It's a joy to be there, and my wee head spins at all the book covers, spread surely over several acres. But before you think it's all fun - browsing blurbs, talking about authors and seeing what's new - let me tell you that there is serious work to be done. For the London Book Fair is less about day to day sales between publishers and book shops (although I wish some of it were), the event is more about meeting foreign pub...
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Hookline - bringing together new writers and good readers
Posted by Yvonne Barlow on Tuesday, January 29, 2013,
Many years ago, a new writer sent their manuscript to a publisher, and they would hear a 'yes', 'no' or 'maybe'.
Today, new writers send their manuscripts to publishers, and they are likely receive a postcard telling them to get an agent. Many agents now act like editors, helping their writers through rewrites. In turn, publishers turn to agents they trust - and agents stick to writers who have earned their royalties, or are writing in a fashion that is likely to earn good royalties (hence the...
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How to find or start a book group
Posted by Yvonne Barlow on Tuesday, January 8, 2013,
There may already be a book group in your area. Ask at
your local library or check with The Reading Agency, a charity that aims to
promote reading: http://www.readinggroups.org/find/location/
Or try: http://wwwbookgroupinfo.co.uk
If a group doesn't exist in your area, or the existing
group is full, you may have to start a reading group from scratch.
First, ask among your friends, co-workers and
neighbours. You are likely to be surprised at how many people like to discuss
books.
If you ar...
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Publishing - who is it all for?
Posted by Yvonne Barlow on Thursday, January 3, 2013,
Much is written about how it's the turn of the author, and publishers must take a back seat.
An article in
Forbes magazine states:
Publishers need to evolve their business models to reflect a new reality and one that is closely aligned to the authors.
Self-publishing, author cooperatives, and pay-for-publication imprints are all receiving a massive amount of coverage right now.
For a small publishing company such as ours, this discussion can make us wonder why we get out of bed. Yes, anyone ca...
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Is it normal for writers to pay toward print costs? ABSOLUTELY NOT!
Posted by Yvonne Barlow on Monday, November 26, 2012,
Do all publishers charge writers to publish their work?
According to some, it is a legitimate part of doing business in today's world, and I've just had a rather heated debate with a publisher who feels that not charging is impossible.
Hmmm! I have been known for my Polly Anna tendencies, but a work should be accepted because a publisher feels that their investment in editing, typesetting, design, printing and royalty costs will be returned by enough readers purchasing the title. We all make m... Continue reading ...
Hookline 2012 - no clear winner, so far
Posted by Yvonne Barlow on Thursday, October 25, 2012,
Book groups are sending in their results as we move toward the conclusion of the Hookline Novel Competition.
Usually, we see a particular novel rise above the others, and I can easily bet on who might win. Interestingly, so far, there seems to be no clear favourite. So all bets are off.
For those unfamiliar with the Hookline Novel Competition: We take submissions only from students and graduates of MA writing courses and ask book groups to judge their work - in short, we bring together serious ... Continue reading ...
All the news that's fit to print
Posted by Yvonne Barlow on Monday, September 3, 2012,
Publishing tends to keep readers and writers far apart - writers write; readers read and the publishers take care of the bit in the middle.
But there is a huge overlap as almost all writers read, and increasing numbers of readers write. The two groups no longer sit at opposite ends of the publishing table.
Hookline Books already brings readers and writers together - we take submissions from new writers, and rely on book group readers to decide the manuscripts that go to print.
We would now like... Continue reading ...
The return story of print-on-demand
Posted by Yvonne Barlow on Monday, July 2, 2012,
Print-on-demand publishing is a growing segment of today's book market.
For the uninitiated, print-on-demand means that books are printed as they are ordered rather than having a fixed print run of ten, twenty or thirty thousand books. For publishers, not having to commit money and warehousing space to thousands of books means we can take chances on new authors.
In the early days, print-on-demand technology wasn't great - the text wasn't even and the bindings often fell apart. This is no long... Continue reading ...
National Reading Group Day
Posted by Yvonne Barlow on Monday, June 25, 2012,
Book groups are to be celebrated. As these dedicated readers meet each month and discuss their monthly read, they have become the backbone of the fiction industry.
I will repeat my previous claim that Alexander McCall Smith and his Number One Ladies Detective Agency, Louis de Bernieres and Captain Corelli's Mandolin, Rebecca Wells and her YaYa Sisterhood would not be successful without word of mouth praise from book groups.Here at Hookline, we have huge faith in reading groups. All the books ... Continue reading ...
An Underground Party
Posted by Yvonne Barlow on Monday, June 18, 2012,
Hookline Books do not publish many novels - one or two a year. So a party to celebrate one of our books is a big event.
Underground by Gayle O'Brien topped the approval ratings from our book groups last year - and we trust our book groups so much we let them guide us in choosing what goes to print. Underground is our fourth winner and, as a lover of a good story, I am proud to put it to print.Underground follows two young American women - one contemporary and another from the 19th century - a...
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Seven Days to Tell You - the readers' reviews
Posted by Yvonne Barlow on Thursday, May 31, 2012,
Seven Days to Tell You came in the top three at the finals of The People's Book Awards - a huge privilege. Ruby and I had a fun evening - great to meet the other authors and publishers up for the award.
While Seven Days to Tell You didn't win, we did top the number of positive reviews on The People's Book Prize website.If you have any doubt about the novel's merit, read below:Excellent new writing; engaging characters and exciting plot. I devoured
Seven Days to Tell You in one sitting... This ...
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Long Live the People
Posted by Yvonne Barlow on Tuesday, May 29, 2012,
The People's Book Prize award ceremony is Wednesday night. Our very own
Seven Days to Tell You by Ruby Soames is a contender in the fiction section.
The prize was established to give readers a say in the industry - much like Hookline Books. Rather than have publishing giants choose the best sellers by putting large budgets behind well-known writers, the organisers wanted to give readers the chance to promote a good book - from the bottom up!We congratulate all the writers who have made the fin...
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The People's Book Prize
Posted by Yvonne Barlow on Monday, May 21, 2012,
This is the final
leg of voting in the finals of The People’s Book Prize.
We are delighted
that Seven Days to Tell You by Ruby Soames is a finalist in the fiction category.
It is tough for a small publishing company like
ours to rise – we may have great stories, terrific writers and a wonderful
niche in allowing reading groups to choose what goes to print. But what we
don’t have are the finances for a publicity campaign.
So this competition is an excellent opportunity
for Hookline...
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Is it a review or is it a blurb?
Posted by Yvonne Barlow on Monday, May 14, 2012,
Positive comments from famous writers or newspaper book reviewers are craved by every new novelist. It is a widely held belief that if Celebrity Writer A or Newspaper Writer B liked it then the book will sell well. But will it?
Anthony Horowitz has written a super piece in the Guardian on 'Who's Helping Who In the Cover Blurb Game'.
http://www.guardian.co.uk/books/booksblog/2012/may/11/cover-blurb-book-recommendation He asks whether readers pay any attention to what is clearly a back scratchin... Continue reading ...
National Reading Group Day
Posted by Yvonne Barlow on Wednesday, May 2, 2012,
National Reading Group Day is on June 30, and I think Hookline Books should do something to celebrate. After all, it is reading groups who choose the novels we put to print - we couldn't exist without reading groups.
But what do we do to celebrate this day?Free books, deep discounts are all great ideas, especially for consumers.But I'd like to do something to celebrate these communities of readers who meet regularly in homes, libraries, cafes and bars to discuss their monthly read.How can we p... Continue reading ...
All the fun of the book fair
Posted by Yvonne Barlow on Wednesday, April 11, 2012,
Five days to the start of the London Book Fair and it is the usual gamut of things going right and those turning wrong.
I'm not going to bore you with details of printers, brochures, logos and egos, because today I am taking big breaths - in and out!
It's always the same at this time - the 'never again, I'm getting out of this business' shoots through me, and I think of taking up work in a war zone. But the truth is it usually all turns out well in the end - and it is that sense of things 'tur... Continue reading ...
Hookline Books - the Maverick
Posted by Yvonne Barlow on Monday, April 2, 2012,
The London Book Fair approaches and t
here is much to do. However, immersed in it all, I can't help but look back at Hookline's first appearance at the London Book Fair four years ago. The China Bird by Bryony Doran was our first winner - we had no other publication - so our entire stand was stacked only with Bryony's book.
We looked pretty foolish among the more seasoned publishers with their shelves of new titles and a healthy backlist. Many of them asked why we only had one title and, when ... Continue reading ...
Underground - our latest Hookline Winner - by Gayle O'Brien
Posted by Yvonne Barlow on Tuesday, March 27, 2012,
On the run from a
killer, Annie and her mother flee to a remote farmhouse in New England. When
Annie finds an unsent letter from a debutante in the Civil War, she is drawn to
the story of a Southern girl immersed in a love that cannot see light in the
American South. Determined to find out what happened to her,
Annie risks bringing the killer to her farmhouse door.Underground chronicles two remarkable journeys – one across modern-day America
and another through a country on the brink of its...
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Reading Groups - Not Just Tea and Biscuits
Posted by Yvonne Barlow on Monday, March 12, 2012,
Mention
reading groups to most people, and they expect middle age, middle class and
middle brow.
How wrong!
Reading groups are a growing
force in publishing, and some big name titles owe their success to
word-of-mouth recommendation through book groups. For instance:
Number One Ladies
Detective Agency by Alexander McCall Smith
Captain Corelli's Mandolin by
Louis de Bernières
Devine Sisters of the YaYa Sisterhood by
Rebecca Wells
The Kite Runner by Khaled Hosseini.
These novels were original...
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Book group perks
Posted by Yvonne Barlow on Wednesday, February 29, 2012,
Yesterday we announced that Hookline authors were available to visit book groups in their area.
Today, we have another offer to make to book groups - 25 percent discount and free postage when you order directly with us.Hookline Books could not exist without book groups - you choose the fiction we put to press, the least we can do is ensure a few perks. Continue reading ...
Uploaded to the printer
Posted by Yvonne Barlow on Friday, February 10, 2012,
All submissions for this year's Hookline Novel Competition have been typeset and the files have been uploaded to the printer - I love those words, 'uploaded to the printer'. It doesn't mean our work is done - in the next two weeks, we should be in receipt of the paperbacks and the floor will be littered as we pack them for our book groups and drive to the post office where everyone in the queue shoots irritating looks at our 30 plus boxes.
But 'uploaded to the printer' means that we can have ...
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Hookline Books needs you
Posted by Yvonne Barlow on Thursday, February 9, 2012,
This is the final two weeks of voting for The
People’s Book Prize.
One of our novels, Seven Days to Tell You by
Ruby Soames, has been nominated.
It is tough for a small publishing company like
ours to rise – we may have great stories, terrific writers and a wonderful
niche in allowing reading groups to choose what goes to print. But what we don’t
have is the money for a publicity machine.
As a result, we rely on readers to promote our
good name.
To refresh your memory Seven Days ...
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Is a week long enough to learn the truth?
Posted by Yvonne Barlow on Tuesday, February 7, 2012,
Kate and
Marc have a perfect marriage – until one morning Marc goes out, and doesn’t
come home. Where has he been? Is a week long enough to learn the truth?
Seven Days to Tell You by Ruby Soames has been nominated for The People's Book Prize - however it needs votes. Yours! Please follow this link to read an excerpt -
http://www.peoplesbookprize.com/section.php?id=6 ease follow this link where you can read an excerpt -
http://www.peoplesbookprize.com/section.php?id=6 ...
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It's time
Posted by Yvonne Barlow on Friday, February 3, 2012,
Hookline is now four and we think it is big enough to have it's own website. To be honest, with so much work, we hadn't noticed that it had grown bigger than it's mother - Bookline & Thinker.
So, this is it - a lot more work to do on the Hookline Books website, but we hope you will read, respond and air your views on what we do. Continue reading ...